Brentford FC Raise the Roof
Record sponsorship deal sees Bees flying high
July 6 2004
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Brentford FC have signed the biggest sponsorship deal in the club's history for one of the biggest advertising sites in the country. They have secured a three year sponsorship worth £375,000 from Qatar Airlines for the roof over the Braemar Road stand - directly over the landing path for many flights to Heathrow Airport. The deal will come as a releif to local residents, whose gardens were being covered by flakes of paint from the roof, shown in our photo still bearing the logo of the previous sponsors Infograms. Tests by Hounslow Council had indicated the possibility that the flaking paint was lead-based, posing a serious threat to health - however more recent tests had shown the risk to be smaller. These problems should disappear with the announcement of the new deal. The club have already received £75,000 to pay for sealing of the old design and repainting of the new advertisement. When this is completed, the airline will make the first of three payments of £100,000. Commenting on the new partnership, Brentford FC Chairman Eddie Rogers said, "This is tremendous news. We are pleased to be associated with such a progressive and ambitious company as Qatar Airways" |
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